Visual Communication Books: Visual Language for Designers: Principles for Creating Graphics that People Understand (9781592535156) By Connie Malamed
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- Title: Visual Language for Designers: Principles for Creating Graphics that People Understand
- Author: Connie Malamed
- Publisher: Rockport Publishers
- Published Date: June 2009
- ISBN: 9781592535156
- Pages: 240
- Format: Hardcover
- Price: United Kingdom USA
- By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy
- Explains how to achieve quick and effective communications
- Presents ways to design for the strengths of innate mental capacities and to compensate for cognitive limitations
- Explains how to organize graphics for quick perception
- Explains how to direct the eyes to essential information
- Explains how to use visual shorthand for efficient communication
- Explains how to make abstract ideas concrete
- Explains how to best express visual complexity
- Shows how to charge a graphic with energy and emotion
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Connie Malamed - Background in art and cognitive psychology, with a BS in Art Education and an BA in Instructional Design and Technology. Consultant in the fields of e-learning, visual communication, media design, and information design. |
- An explanation of how we process visual information
- Organize for perception
- Features that pop out
- Texture segregation
- Grouping
- Direct the Eyes
- Position
- Emphasis
- Movement
- Eye gaze
- Visual clues
- Reduce Realism
- Visual noise
- Silhouettes
- Iconic Forms
- Line art
- Quantity
- Make the Abstract Concrete
- Big-picture views
- Data displays
- Visualization of information
- More than geography
- Snapshots of time
- Clarify Complexity
- Segments and sequences
- Specialized views
- Inherent structure
- Charge It Up
- Emotional Salience
- Narratives
- Visual metaphors
- Novelty and humor
- Bibliography
- Glossary of terms
- Sources cited
- Directory of contributors
SECTION I GETTING GRAPHIC
SECTION II PRINCIPLES
Buy: United Kingdom USA
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